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All of the Enchantimals items manufactured by Mattel itself have one or two numbers on the back of the packaging, usually in the lower right corner. These numbers are the product numbers, which Mattel assigns to its products — whether they are related to Enchantimals, Monster High, Ever After High, or something different altogether — so that they can be systemized. In case of two numbers, the first is the assortment number and the second the model number. In case of only one number, it alone is both. All items that have the same assortment number are part of the same assortment.

The reason product numbers are interesting is similar to why trademarks are: they tell something about the franchise's development. By default, an assortment number is followed in order by its model numbers. For instance, the single pack assortment is DVH87 and divided in DVH88 & DVH89, DYC75 & DYC76, and FCG64 & FCG65, meaning that its six dolls were thought up in pairs in three stages and that Bree Bunny and Felicity Fox were the first characters designed for the franchise.

Because the product numbers by default are ordered, irregularities in the order of the product numbers indicate changes of plans up until shortly before production was started. Enchantimals had such a case at launch with the small theme pack series being FCC62 while its first entry is FCC64: Paws for a Picnic w/ Bren Bear. FCC63 thus is missing and according to Amazon and EANdata belonged to a duck enchantimal.

Other oddities to keep in mind when looking at product numbers is that sometimes international versions of the dolls have different ones from the USAmerican versions.

DollsEdit

Type 1
  • Reg = Regular
  • OnEx = Online Exclusive
Type 2
  • [X]Ass = Assortment containing [X] items
Type 3
  • Ass = Assortment
  • [X]D = [X]-pack of dolls or fashions
  • [X]P = Playset with [X] dolls

2010Edit

Type Year Number Line Item
Reg-6Ass-Ass 2017 DVH87 Single packs Assortment
Reg-1Ass-1D 2017 DVH88 Single packs Bree Bunny
Reg-1Ass-1D 2017 DVH89 Single packs Felicity Fox
Reg-1Ass-Ass 2017 DVH91 Large playsets Café Accessory
Reg-1Ass-1D 2017 DYC75 Single packs Sage Skunk
Reg-1Ass-1D 2017 DYC76 Single packs Patter Peacock
Reg-1Ass-1D 2017 DYC77 Single packs Cat enchantimal
Reg-3Ass-Ass 2017 FCC62 Small theme packs Assortment
Reg-3Ass-1D 2017 FCC63 Small theme packs Duck enchantimal
Reg-3Ass-1D 2017 FCC64 Small theme packs Paws for a Picnic w/ Bren Bear
Reg-2Ass-1D 2017 FCC65 Small playsets Built for Two w/ Taylee Turtle
Reg-1Ass-1D 2017 FCG63 Single packs #3 enchantimal
Reg-1Ass-1D 2017 FCG64 Single packs Karina Koala
Reg-1Ass-1D 2017 FCG65 Single packs Lorna Lamb
Reg-3Ass-1D 2017 FCG78 Small theme packs Sleepover Night Owls w/ Ohana Owl
Reg-3Ass-1D 2017 FCG79 Small theme packs Let's Flamingle w/ Fanci Flamingo
Reg-2Ass-1D 2017 FCG93 Small playsets Fruit Cart w/ Merit Monkey
Reg-1Ass-Ass 2017 FCG94 Large playsets Playhouse Panda Set w/ Prue Panda
Reg-1Ass-2D 2017 FDG01 Large theme packs Garden Magic w/ Danessa Deer, Fluffy Bunny
Reg-2Ass-Ass 2017 FJH11 Small playsets Assortment
On-1Ass-3D 2017 FMG18 Three packs Friendship Set w/ Patter Peacock, Lorna Lamb, Bree Bunny
Reg-1Ass-6D 2017 FNR86 Six packs Friendship Collection w/ Lorna Lamb, Bree Bunny, Felicity Fox, Merit Monkey, Patter Peacock, Sage Skunk

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